These people are Champions - and we can’t reach our £1 million target without them.
During this 36-hour window, every donation to your page will be matched £ for £. That means a simple act - sending a WhatsApp, posting on Instagram, emailing a friend - can go twice as far in helping children and families feel supported, seen, and not alone.
You don’t need a big platform - just a big heart. Whether you raise £100 or £10,000, your efforts are critical. As a Champion, you’re part of a team lifting this campaign across the finish line.
And the knowledge that you helped raise twice as much for children who need you.
We'll give you everything you need to get the message out there in the way that works for you.
Social Media
Text Message
Phone Call
In last year’s campaign, Champions raised thousands simply by sharing their story and inviting others to be part of something meaningful.
The funds you help raise will go toward:
Nursing care at home and at The Ark
Music, movement and art therapy
Activities that bring families together
Bereavement and emotional support
Some Champions also choose to fundraise before the 36-hour push - by hosting an event, taking on a challenge, or getting their workplace or school involved.
We’ll help you do it your way - and cheer you on every step of the way.
You might be one person - but to the families we support, your voice will mean the world.
When you share, you bring others in. When you ask, people give. And when they do, their kindness is doubled.
Together, we’ll help more children live with joy, comfort and care - from that moment, and every moment after.